A salesperson uses a persuasive presentation known as a "sales pitch" to persuade potential consumers to purchase a good or service.

The act of concluding a sale by persuading a prospect to make a purchase is known as sales closing.

An effective sales pitch should focus on the needs of the customer, present a compelling value proposition, address any objections or concerns, and conclude with a clear call to action.

Being overly aggressive or demanding, neglecting to pay attention to the needs of the consumer, and failing to articulate a clear value proposition are all common faults to avoid when giving a sales pitch.

You may establish rapport with potential clients by being approachable, sincere, and engaging as well as by genuinely caring about their wants and worries.