You will learn how to develop and manage search campaigns, improve your ad targeting, evaluate the effectiveness of your ads, and more in a Google Search Campaign course.

Your past knowledge of Google Ads and digital marketing will determine how challenging the Google Search Campaign course will be for you. The course is designed to be user-friendly for novices.

A Google Search Campaign training may assist you in developing search campaigns that are more productive and can attract higher-quality visitors to your website, increasing your business's income and conversion rates.

While a Google Display Campaign targets people with visual advertising throughout Google's network of partner websites, a Google Search Campaign targets users who are actively looking for specified keywords on Google.

Every year or so, it may be beneficial to attend a refresher course to remain up to speed with the most recent best practices and modifications to Google Ads as the landscape of digital marketing is continuously changing.